D&AD has partnered with charity Peace One Day, which calls for global ceasefire and non-violence. Marking D&AD’s 50th birthday next year, it is introducing a White Pencil award to recognise the power of creative communications to effect change for good.

Last night saw Someone’s Simon Manchipp chair a debate on the effectiveness of creativity as a tool to bring about behavioural change.

‘How creativity could change the world’

The panel consisted of Wunderman’s David Harris, Saatchi & Saatchi’s Richard Huntington, Rasmus Bech Hansen, strategic director of Venturethree and Wallpaper magazine’s art director, Meirion Pritchard.

The event sold out in just 2 days — but worry not… you can watch it below…

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