Eurostar: Train travel, Reinvented
We’ve been appointed to redesign the Eurostar brand.
We’re working with Pininfarina to create a world class service ready for the next decade of international high speed train travel.
The international train operator is looking to us to invent and implement a new visual identity in preparation for next year, when other train firms will be allowed to run high-speed services through the Channel Tunnel.
Competition is coming for Eurostar who have held an exclusive position for over 15 years providing the link to europe for the UK. Eurostar’s response to this? ‘Bring it on’.
It’s all very exciting – we love to get involved with brands when they are a significant point of change – and after a £700,000,000 new investment commitment from Eurostar – no one can doubt the seriousness of their intentions.
Watch this space – there’s new thinking on the way… arriving all over Europe soon…http://www.someoneinlondon.com/category/projects/eurostar-train-travel-reinvented